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April 05, 2004
mental threat level green
Being an interaction designer (or experience designer or...), one key diagram you wheel out to explain how people work is Maslow's hierarchy of human needs. It defines 4 levels of potential deficiency - one you are satiated in one, you start worrying about the next - and a 5th state whereby you can find self-fulfillment.
For reasons best forgotten, I thought it corresponded well to the Homeland Security infostyle.

I'm reading Status Anxiety at the moment, which operates mainly in the Esteem area (mental threat level blue), but also posits that the worry of the potential to lose the lower levels makes us have extra worry about our esteem.
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