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April 24, 2003
Macromedia Central keynote
Macromedia - RIA
Kevia Lynch
klynch.com
big change in underlying architecture of the Internet
applications haven't had a revolution yet
web applications have terrible user interface - 20 years step back in time
why can't we use web apps with a good user interface? waiting to process every click and refresh the screen - and can't use offline
more and more going through hotspots, mobile connections...
Applications need their own environment on your machine - not in web browser
98% reach - takes less than a year to get majority distribution of new version
Anyone can put an application on a webpage, Flash lets you install (+ Central if neccessary)
Application is saved on machine, and runs in a sandbox.
You can integrate applications together.
Directory talks to Oracle db at Macromedia, but stores a cache locally. Also loads info from a Notes db, a blog etc.
Want to get users connecting the apps together. Apps are in silos, don't know about each other. You can take some infdormation and send it to another Central app (in common standards like RDF).
Cooler not to send it each time - but to link apps together. Autosend function automatically sends data from one app to another.
Apps just have to agree on a format of data exchange to work together.
If linked app windows are open, it will automatically update every app when you make a change.
Challenge is privacy. Send to menu is handled by Central, not the app. User must make send decision, and can turn off at will.
Easy to charge for apps - and has trial functionality built in.
Apps have little versions, that you can put onto Central bar. 'Dashboard' tiles form part of the central bar, and auto update when possible.
Everything built using FLash MX. 3 days to build a finance system dashboard - most time was taken getting the finance system to output XML.
How to share global data across apps - info and cotext of user.
Can decide how much data to allow access to. Have to put in location data manually atm - but soon it will integrate with GPS.
Developer kit soft launches later this month.
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